The Scope: New album from NZ producer featuring emcees and vocalists. Chances are this isn’t going to end well.

Now I’m sure there is some phenomenal musical talent calling NZ home, some so good we even claim it as our own when it hits Australia. As far as hip hop goes my ears are continually offended with rubbish. O.G (these may be his initials but this is a horrible name) is a NZ super producer of sorts, this being his second LP; his lineage includes a brother in Shapeshifter and a country & western legend father. While the production work of P-Money can be bang on and force you to cope with the lyrical mediocrity that laces it, here there is no such luck. While there are some beats that click this album is in too much of a hurry to be too many things. There are stabs at Reggae, hip hop, soul, jazz and straight pop all over the span of 15 tracks, leaving a mash of half thought out poorly executed ideas. When it does click I found myself overly-cynical thinking that it is clicking as the track is pretty much straight pop, so why is O.G attempting to pass himself off as anything more. Vocally it’s a collection of acts from across the world not talented enough to produce a solo album, nor talented enough to hold your attention for more than three minutes on a track.

The Wrap: Scott Cain is offended they stole his title.

Shane Scott